CLIENT//
Lenovo
ROLE//
Creative Director
CHALLENGE
Engage Lenovo fans leading up to CES 2018 with an interactive experience.
SOLUTION
Hack Facebooks canvas unit to create a side scrolling escape room experience. We took fans inside the Lenovo lab to discover exclusive product leaks, test their tech skills and reward one lucky fan.
Sketches hidden throughout the lab revealed new Lenovo products to fans before they were announced at CES.
In the end the best and brightest were able to escape… and had some fun along the way.
